Hotels concepts

The Deer Mountain Hotel: Repositioning a Boutique Hotel in the Dolomites Through Branding** This is the case study of The Deer Mountain Hotel, a branding and repositioning project rooted in the Italian Dolomites, near San Candido. It began as the transformation of an underperforming 3-star hotel into a design-led boutique retreat.What it became was something more revealing: a lesson in how branding, finance, architecture, and

The Art of purchasing a boutique hotel Mastering the art of purchasing a boutique hotel as asset manager, Leonardo Annecca says, goes beyond mere financial analysis or location scouting. While books, seminars, and workshops may emphasize numbers and market trends, the true essence lies in understanding the intangible aspects that make a hotel successful.   Drawing from nearly two decades of consulting experience with hotel